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Add to Calendar 04/11/2024 9:00 AM 04/12/2024 7:00 PM Pacific DigiMarCon West 2024 - Digital Marketing, Media and Advertising Conference & Exhibition DigiMarCon West 2024 is your chance to ...- Hear from the most audacious and provocative speakers in the digital marketing industry. Gain insight into emerging strategies, the latest innovative technologies, and best practices.- Network with thought leaders, build your network and collaborate with your peers. DigiMarCon West 2023 Digital Marketing, Media and Advertising Conference & Exhibition will be held from April 11th - 12th, 2024 at the luxurious Loews Santa Monica Beach Hotel in Los Angeles, California. Whether your goal is to reinforce customer loyalty, improve lead generation, increase sales, or drive stronger consumer engagement, the DigiMarCon West 2024 program has been specifically designed to help attendees develop their audience. Immerse yourself in topics such as digital strategy, programmatic advertising, web experience management, usability / design, mobile marketing & retargeting, customer engagement, user acquisition, social media marketing, targeting & optimization, video marketing, data science & big data, web analytics & A/B testing, email marketing, content marketing, conversion rate optimization, search engine optimization, paid search marketing, geo-targeting, predictive analysis & attribution, growth hacking, conversion rate optimization, growth marketing tools, marketing & sales automation, sustainable growth strategies, product marketing & UX / UI and much, much more! DigiMarCon West 2024 offers all of the elements you need to achieve digital marketing success! Conventional thought will be challenged, new ways of thinking will emerge, and you will leave with your head and notebook full of action items and ideas to lead your agency / team / account to even greater success. Come to DigiMarCon West 2024 and discover how to thrive as a marketer in a world where everything is digital. Take advantage of our super saver registration rates and secure your seat early. For more details visit https://digimarconwest.com. Loews Santa Monica Beach Hotel, 1700 Ocean Avenue, Los Angeles, California

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LOS ANGELES, CA

Loews Hollywood Hotel

APRIL 11 - 12, 2024

Video on Demand

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Welcome to the Video on Demand Page for DigiMarCon West 2024.

Below are the video and slide decks for all the General Session keynote presentations on Thursday, April 11th, 2017 at Loews Hollywood Hotel, Santa Monica, CA..

General Sessions (On Demand)

Thursday, April 11th, 2017

WEST-2017-01

The Edge: The 2% House Advantage That Turns Soft Sales Into Hard Cash

Trish Witkowski

Chief Executive Officer

Foldfactory

Overview

Key Takeaways

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Overview

In business, we spend precious time building relationships and value-added offerings for our customers that, in theory, should lead to long-term customer loyalty and sales. However, in reality, we often don’t see the return in our revenue stream. It’s a costly game that everyone plays. And if we’re honest with ourselves, the real cost of the game is much more than money—it’s also time, energy and focus.

But what if you could have an unfair advantage in the game? A bit of foresight, better strategy, and an action plan—an “Edge” so-to-speak? Wouldn’t that change the game completely?

In this insightful keynote, direct marketing veteran Trish Witkowski will flip the current soft-sell craze on its head and fundamentally change the way you think of sales and the customer relationship. By using basic Blackjack principles and incredible insight from counting cards, Trish will remove the emotion and uncertainty from the sales process to provide a more rational view of the business relationship. Attendees will learn how to:

• Anticipate the customer’s actions
• Reset unbalanced business relationships
• Start new business relationships on the right foot
• Play a smarter sales game and win more business

You’ll walk away with an Edge, armed with actionable steps to dramatically increase revenue and forever change the way you approach sales.

Key Takeaways

If we want to know the odds in business we need to rely on predictive data analysis – keep score. The desire for doing something does not always indicate buying intent. Double down on your marketing strategy, split sales approach by your target audience and keep score to get better leads. There is more to successful business than building relationships, we must also look at process. The parallel between blackjack and business is that it’s not just about knowing the moves, but knowing when to use them, and data will tell us what the best move is. What are you struggling with in your organization? What would make your job easier? Keep score by comparing clients to one another and sharing the data between clients. Data keeps you focused on customer needs and processes. Your most powerful win may be deep rather than wide. You never know where you stand until you make a move. Often we choose inaction over action because it is easier, but it works better to make a move and improve it. We need to think differently about sales and marketing. Think strategically like a blackjack player. Find that 2% edge that makes a difference. Start keeping score. Look at data. Find insight. Trust it.

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WEST-2017-02

The Rise of Chatbot Marketing: What Digital Marketers Needs to Know

Arvell Craig

Chief Executive Officer

Design That Speaks!

Overview

Key Takeaways

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Overview

By early 2016, messaging apps surpassed social networks for the most time spent online. As the attention and behavior of consumers shift, so must the efforts of the savvy marketer. To access the attention on messaging services, major plaforms like Slack and Facebook are allowing businesses to enter into their services via chatbots. Within just a couple years, dozens of easy to use chatbot building platforms are available. These chatbots allow non-programming marketers to automate conversations, generate leads, solve problems and transact purchases. Arvell Craig will share what every digital marketer should know and do right now to add chatbots to their marketing stack.

Key Takeaways

Get some quick wins as an early adopter of chatbots. Big businesses are looking at leveraging technology to lower costs, and you need to find a way for your business to stand out. Always be where people are. If your customer is using it, you have to be there. More people are use messaging apps than social media. 1.2 billion people are using Facebook Messenger. By 2020, 85% of customer interactions will be handled by a machine. Chatbots are interactive software platforms that reside digitally and behave in a human-like manner. People have higher expectations but are less patient. The challenge is to find a balance between innovation and relevance. Think about how you can deliver content in a messaging app over email. Outsource your customer service to chatbots. Instead of building an app, build a bot that can reside in Facebook Messenger. Use chatbots to do retargeting through pixeled lists. Think about your sales funnels, and instead of delivering those pieces through email, deliver them through the bot. Businesses are getting 60% to 80% open rates on messenger, and 40% to 50% conversion rates, because it is still new.
– www.manychat.com – most common corporate chatbot used
– www.chatfuel.com – can perform transactions

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WEST-2017-03

Instagram Killed The Television Star

Matt Britton

Chief Executive Officer

Crowdtap

Overview

Key Takeaways

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Overview

Television as we know it will soon be no longer. The notion of tuning in to a TV network will be a distant memory and the proverbial cord will someday be forever cut. These changes will disrupt the marketing industry in ways that the onset of the Internet itself didn’t achieve. We live in exciting times.

Audience takeaways:
– The coming phases which will signal the end of Television 1.0
– Where advertisers will look next for critical mass
– The role of celebrities and influencers across the spectrum in receiving the torch
– The massive impact of Live streaming on platforms like Instagram
– Best practices for leveraging these changes to propel your brand forward

Key Takeaways

The reality TV evolution indicated the interest of social media because real people were much more interesting. 2009 to 2013 – mobile / social state of shock. Brands are people and people are brands. Brands need to personify themselves and come to life. Advertisers should act more like newsrooms – e.g. Oreo in 2011 Superbowl. In 2012, 2 years after it was founded, Instagram passed Twitter in overall usage – indicated importance of sharing via photos over text. The future of TV is a giant iPad, customizable and programmed to their target audience. Disruption of the advertising industry is in personalised content. Companies that can leverage data sets of Facebook and create great content that build their audiences will win.

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Video currently unavailable (In final stages of post production). Video will be available early July

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WEST-2017-04

How Viral Brand Advocacy Can Accelerate Your Growth and Sales

Joe Sanchis

Chief Executive Officer

Queue Technologies

Overview

Key Takeaways

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Overview

Brand advocacy is considered the holy grail of marketing, because your fans become your authentic marketers, sales force, and contributors. Learn how to tap its organic firepower by activating, engaging, and amplifying brand advocate communities at scale and speed to drive your business goals at an unrivaled ROI.

Key Takeaways

Brand advocates are customers, employees, and fans who promote your message, content and products through word of mouth. They don’t always have to be your customers. Influencers are the top 1% on social, are paid advertisers, and are an inauthentic form of promotion. Advocates on the other hand are willing to share, are organic, and authentic word of mouth. 50% are more likely to buy your product when they hear about it from word of mouth, and they are going to spend 200% more over the course of their engagement. Advocates are eager to share, they want to be the first to talk about a new product, and they like status and perks that are unique. Brands should look at social incentives or rewards to motivate people to do things. The Marketing Trifacta – combining earned advocacy, with paid marketing (rocket boost), and owned assets (ignition). Activation is the leading indicator of financial success in business. Focus on improving your key metrics: 1. Social Conversion, 2. Activation Rate, 3. Engagement Rate, and 4. Growth Rate. Advocacy should be the hub of your marketing efforts. Treat your advocates as VIP.

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Video currently unavailable (In final stages of post production). Video will be available early July

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WEST-2017-05

How To Make Facebook Advertising Work For You

Chris Spaulding

Chief Executive Officer

Business Marketing Solutions

Overview

Key Takeaways

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Overview

Key Takeaways

1.86 billion monthly active Facebook users. Average time people spend on Facebook is 20 minutes. People are not on Facebook with the intent to buy. Successful Facebook marketing starts with understanding your prospects at a deeper emotional level than they know about themselves. When you can describe your prospect’s problems better than they can, they will trust you. First step is going through the process to identify person you are trying to reach. Look at age, sex, geography, income, fears, interests, what they care about – not just demographic but also psychographic information. Once you understand who you are trying to reach, understand where they are in relation to your offer and service, that way you can make offers and messages that resonate well with them. Figure out where your market is in terms of levels of market awareness and levels of sophistication. Goal of Facebook ad is to get them to click, but also ensure congruence between ad and landing page – headline and image. Sell the outcome. Create irresistible offers that stand out. Test variables to buy data and figure out what is going to work best for your campaign (test 4 or 5 market segments, $5 to $25 per ad set, scale it). Utilise Facebook pixel for retargeting. Facebook can also create an audience list for you, and utilise lookalike audiences.

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Video currently unavailable (In final stages of post production). Video will be available early July

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WEST-2017-06

Social Media Marketing Secrets

Trevor Crane

Chief Executive Officer

Step Up Strategies

Overview

Key Takeaways

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Overview

Most businesses are doing their social media marketing—WRONG. Learn how to STOP wasting time, money and energy. In this presentation you will learn; How to do Reverse Engineer The Online Sales Process And Create A TRIBE Of Long Term Customers. The 90/10 Principle—aka “The Reverse Mullet”—And How You Can Strategically Show Up In Your Target Client’s Peripheral Vision. A simple 3-STEP PLAN that’s guaranteed to help you close more business than you can handle.

Key Takeaways

Look for a mentor who has experience with helping other people find results. Stay the course despite setbacks. 1. The 90/10 principle 2. Reverse Engineer (Online Sales Process) 3. Simple 3-step plan. The reverse mullet – party in the front, business in the back. Show up in your target’s peripheral vision. Attract and take action. Goal – long term customer -> multiple time customer -> first time customer -> potential customer viewing your free stuff -> social sites -> do cool stuff in real life. When you have a system, you can create results consistently. The most important thing to do is to capture your lead list, create traffic to drive eyeballs, and convert sales. What do you have that solves problems and creates results? Give people a reason to take action immediately – “buy now”. Stack the cool with your offers. Reverse the risk with guarantees. Give urgency. Mention scarcity. (trevorcrane.com/facebook)

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WEST-2017-07

The Power of Mobile Geo-Targeted Marketing to Reach the Right Consumer at the Right Time

Ceo Wimmer

Former SVP Global Marketing Partnerships

UFC

Overview

Key Takeaways

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Overview

This panel discussion will dive into the incredible power of mobile geo-targeted marketing and how it is remaking the path to purchase. Here from industry experts on the various ways brands can reach and influence purchase decision making with the right consumer at the right time while also measuring with incredible detail the effectiveness of your ads and promotions. The panel will delve into how to connect with people via mobile, social in very defined areas and drive their loyalty for your brand, location, or event. I.e. Within site of a store location, 2-3 miles of a location, around a stadium or event.

Key Takeaways

Smart city designed for a more connected and fluent city. There are now plugins for Facebook, Twitter and Instagram, to tailor ads for geotargeting. Geo fencing areas can be used to aggregate customer profiles and provide consumer habits – for concert space. Find ways to gamify the experience. Engage in online content and webisodes. Phone is your shadow, captures purchasing habits. Data is going to grow. Social is giving businesses new outlets. Use direct sale offers to quantify and track sales from your ads Edge computing, beacon technology are not fully realised yet.

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WEST-2017-08

Omni-Channel Best Practices to Improve Customer Experience

Allen Hammer

Senior Business Development Manager

Delivra

Overview

Key Takeaways

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Overview

The more technology advances, the more it’s integrated into our daily lives. Even as you read this article, I’d venture a guess that you have several internet-connected devices within arm’s reach.
As we continue down these innovative pathways, we’ll continue to see technology become more important to our day-to-day living. The lines between what we do online and in real life will begin to blur.
And as people change their behaviors, marketers will need to react. Instead of thinking of a desktop experience, a mobile experience, a tablet experience, and a Apple Watch experience, we’ll need to pursue one, holistic approach — an omni-channel experience.

In this session you’ll learn to:
• Why today’s marketing automation solutions fall short of customer expectations
• How winning omnichannel marketing strategies balance push notifications, in-app messages, email, and social communications
• Why understanding users on a person level, and not device level, is critical in mobile
• Why “Marketing” is evolving to “Communicating” and how to prepare for that transition

Key Takeaways

We want to build value for customers. When used the right way, digital can positively impact the way people interact with our brands. Deliver useful content to customers. Omni-channel allows you to interact with consumers in whatever way you want.l Email is an awful way to get new folks to become interested in your brand – spam. It is a good way to continue a conversation once someone gives you permission. Social is a good way to get in front of people that you do not have a relationship with yet. Top 3 content marketing tactics are blogging (65%), social media (64%), and case studies (64%). Email is quick, easy to deliver, low cost, easy to use, easy to get results and rely on. Make sure content is shareable.

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WEST-2017-09

Moving from Transactions to Relationships

Laura Burrus

Product Marketing Manager

Zoho CRM

Overview

Key Takeaways

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Overview

On average, we spend 4.4 hours of our leisure time in front of screens each day and 90% of all media interactions are screen based. Your customer wants a seamless experience and a relationship with you. So, how do we successfully engage our customers and be within their reach at all times? Because, if you’re not in front of them, your competitor will be.

In this session you’ll learn:
– What’s important in developing an omni-channel strategy
– Why it really starts with understanding your customer
– What tools you need to manage an omni-channel strategy
– The best ways to win at omni-channel

Key Takeaways

It is a challenge for marketers to build relationships with customers when there are so many channels. Being digital will only be noticed by its absence, not its presence. 90% of people use multiple screens. 1. Be responsive, not reactive – actively listen to your customer, make them feel like you care, 2. Become a social network master – scale according to customer needs and organization goals, 3 Foster conversation, 4. Real time speed is very important, 5. Don’t limit yourself to preferred channels, and 6. Communicate smarter. Don’t try to do it all. Focus on where your customers are.

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Video currently unavailable (In final stages of post production). Video will be available early July

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WEST-2017-10

Knockout Punch: Traditional VS Social Marketing

Brian Cristiano

Chief Executive Officer

BOLD Worldwide

Overview

Key Takeaways

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Overview

Does anyone actually read that print magazine you’re advertising in? How about those TV commercials you’re dumping budget into? The smartphone is known as the “second screen”, but is that true or is it really number one? Traditional advertising still outweighs social media when it comes to marketing spend – does that mean traditional has more value, or will social win by knockout? Brian Cristiano, CEO of the Manhattan based sports ad agency, BOLD Worldwide dig into the
reality in an unapologetic, energetic keynote that uncovers the real value of each and what marketers can do to have a real advantage.

Key Takeaways

If you wait till everything is right, you will never do it. Make your opportunities, don’t wait for them. Do what works today and not what worked 10 years ago. If you look at 500 of the largest companies in 2006, almost 50% of the list has disappeared in 2017. The advantage is being nimble and utilising the tools and technologies there are today. Tell honest, impactful, real stories and deploy them over digital media for success. Less people are spending time on traditional media than digital, but many businesses refuse to accept this. Super Bowl – people are not paying attention to ads in between the action. Everyone is spending time on their phone, on mobile, on social, online. The attention has shifted. Tell powerful, real stories to connect with consumers.

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WEST-2017-11

Integrating Your Marketing Efforts To Reach The Omni-Channel Consumer

Andrew Jenkins

Principal

Volterra Consulting

Overview

Key Takeaways

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Overview

Audiences have numerous options for their attention and multiple channels through which to engage companies. When it comes to the omnichannel consumer, do you know what strategies and tactics to apply to reach them, hold their interest, and ultimately convert them into loyal customers?

During this panel discussion, you will hear firsthand from brand managers about their experiences applying integrated marketing strategies to reach consumers in these dynamic times, what worked, what didn’t, and what they learned in the process.

Key Takeaways

Omni-channel is a blend of traditional and social media marketing. Future of social is around community building- only care about the audience, keep the brand top of the line by being on all platforms. Find out how each platform can resonate for you. Platforms are running on algorithms and AIs. Get the audience, then gently introduce them to your brand. Silos within marketing division result in lack of cohesion across channels. Get someone who is not focused on sales to run your social, without promotional messages. People want to see how companies are run behind the scenes, and it is engaging. Who are we trying to reach? Is it the appropriate channel? Why is user generated content so popular? Low quality content does not drive purchases even from popular influencers. Higher quality and production value that is more polished even by micro-influencers can result in good engagement and more qualifying customers than the former. Twitter now allows you to do video cross posting. Messenger for marketing is where you need to be. What are the keywords that people are using?

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WEST-2017-12

Do You Understand Your Buyer’s Journey? Your Competitors Do!

Arnie Kuenn

Chief Executive Officer

Vertical Measures

Overview

Key Takeaways

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Overview

Prospects are more informed before the point of purchase than in any other point in history. Forrester reports that potential buyers are now 70% to 90% of the way through the sales process when they finally connect to a salesperson. What’s more: potential customers reward businesses who provide them with honest and helpful content. Do you have content ready for the entire path?

In this session, you will learn:
• How to move your prospect from awareness to consideration to decision
• The best types of content to create for people AND search engines
• How to produce the right content — even if you think your business is boring!
• How traditional and digital marketing can be combined and leveraged to work better together than individually

Key Takeaways

Search is critically important. 93% of consumers use search prior to making a purchase. 86% of searchers conduct non-branded queries. 90%+ of buyers click on organic links compared to sponsored ads. Google is taking ZMOT and talking about micro-moments – to know, go, do, buy, and people are drawn to brands that deliver on their needs. Auto shoppers are doing more research ever – they spend 10 hours and look at 24 different sources of information before making their decisions. Content marketing is the answer. It is the art of providing relevant and useful content to your customers without selling or interrupting them. Define your personas. What is your customer looking for? Define your buyer’s journey. Identify content gaps in the buyer’s journey. What is the mission of the buyer? Keyword focus in each step of the journey. Ask a series of questions along the way (sample ideation). Users are searching for price, problems, comparisons, reviews, the best options, and resource pages.

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Video currently unavailable (In final stages of post production). Video will be available early July

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The DigiMarCon Difference

Business and marketing professionals have a lot of choice in events to attend.
As the Premier Digital Marketing, Media and Advertising Conference & Exhibition Series worldwide
see why DigiMarCon stands out above the rest in the marketing industry
and why delegates keep returning year after year

Global Event Series

DigiMarCon is the Largest Digital Marketing, Media and Advertising Conference & Exhibition series in the world, with annual events held in all continents (North America, Latin America, Europe, UK, Asia Pacific, Middle East and Africa) in 13 countries (United States, Canada, Australia, New Zealand, United Kingdom, Ireland, Netherlands, Spain, Brazil, Singapore, India, United Arab Emirates and South Africa), across 33 cities (New York, Philadelphia, Boston, Toronto, Vancouver, Montreal, Houston, Dallas, Chicago, Los Angeles, San Francisco, Seattle, Washington DC, New Orleans, Atlanta, Detroit, Miami, Denver, San Diego, Phoenix, Las Vegas, Honolulu, London, Dublin, Amsterdam, Barcelona, Johannesburg, Cape Town, Dubai, Sydney, Auckland, Singapore and Sao Paulo). All DigiMarCon Events can be attended in-person or online. Wherever you are located there is a regional DigiMarCon event nearby you can attend.

5-Star Luxury Event Venues

DigiMarCon Conferences are held in top luxury 5-star event venues across the world such as; Royal Caribbean Cruise Ships, Olympic Stadiums, Marina Bay Sands Expo & Convention Centre and Wynn, JW Marriott, Marriott Marquis, Hyatt Regency, InterContinental, The Westin, Renaissance, Hilton, Conrad, W, Sheraton, Loews and Sofitel Hotel properties. Discount hotel room rates at each venue hotel means no hassle getting to and from the venue each day.

Extensive & Memorable Networking Experiences

Building relationships matter! At DigiMarCon Conferences we have more networking breaks on our program than others. On average there are 8 Networking breaks at each event giving delegates ample opportunities in a relaxed atmosphere to meet others over the 2-days at the event; from 1-hour round table networking luncheons to 3-hour dinner receptions. These networking breaks are set in picturesque locations to facilitate memorable experiences while fostering new relationships. Such experiences include enjoying cocktails and the Sunset over the Pacific Ocean on a private Ocean Terrace in Santa Monica, to being on the Sydney Olympic Stadium playing arena at night enjoying cocktails under the lights, to dining at the 360 Revolving Restaurant at the top of the CN Tower in Toronto for a Dinner Reception, enjoying cocktails on a private promenade overlooking Times Square in New York City, or having fun at the Dazzles Night Club onboard the Royal Caribbean Oasis of the Seas for a Farewell Party, etc.

Industry Thought Leaders from Leading Brands

DigiMarCon Keynotes, Panels and Master Classes are facilitated by the foremost thought leaders in the industry, from celebrity social media influencers to CMO’s from the largest Fortune 500 company brands that are disrupting the digital marketing, media and advertising industry, such as Google, Facebook, Microsoft, Amazon, Oracle, Adobe, eBay, Netflix and more. All presentations are pitch-free, and include actionable takeaways, case studies, strategies and tactics, ready to be applied when back in the office.

Premium Comfortable Meeting Spaces

At DigiMarCon Conferences you are never ‘left in the dark’…. literally, in a large room far away from the stage and speakers, crushed in tight theater seating, without even a table, while sitting in the dark. At DigiMarCon all delegates have premium meeting space in luxurious ballroom well-lit spaces, with comfortable seating with table enabling delegates to use their laptop to take notes with ample charging facilities onsite in a comfortable space to learn and thrive. All tables are situated close with direct view of the stage.

Value for Money & Generous Discounts

DigiMarCon Conferences are affordable to attend, from single-day event passes up to two-day VIP options at a fraction of the cost of other industry events. We offer significant discounts for early bird registrations. Additionally, on top of time-limited discount pass rates, because budgets are tight, we want to make sure all groups have a chance to attend DigiMarCon. For government employees, students, academic, startups, non-profit organizations and teams, we offer generous discounts off the prevailing registration price.

Collaborative Learning & Audience Participation

Attend DigiMarCon and you become part of the show! DigiMarCon Conferences tap into the talent of the room, drawing from the knowledge and experience of the professionals in the audience. All DigiMarCon events include regular interactive question and answer sessions with speakers and the audience ideal for collaboration, audience polls, along with ice-breaker and group exercises, steered by charismatic Emcees.

Meet the Speakers in Person

DigiMarCon Conferences put you right up and close with the speakers giving you the opportunity to meet these social media influencers which you follow in person. Speakers are never hidden in private speaker rooms away from the audience, they are in the auditorium sitting right beside you and participating.

Exceptional Customer Service

Attending a conference is a well-researched decision. There are many factors to consider such as location, time, venue, cost, speakers, content, etc. At DigiMarCon our results-obsessed Customer Service team are at your service before, during and after the event to help with your needs. It’s at the core of what we do — it drives our business. Offsite, we are ready to assist you via phone, ticket or chat. Onsite at our Conferences, friendly DigiMarCon staff serve as your hosts. They welcome your input and are happy to assist you.

TECHSPO Technology Expo

At all DigiMarCon Conferences is the co-located exclusive event TECHSPO Technology Expo, which showcases the new generation of technology and innovation, including; AdTech, MarTech, Internet, Mobile and SaaS technologies. Be inspired, amazed and educated on how these evolving technologies will impact your business for the better. Unlimited Access to TECHSPO Technology Expo is included with all DigiMarCon passes.

On Demand Library Access

DigiMarCon All Access & VIP Passes include a 12-month on demand access to hundreds of hours of DigiMarCon speaker keynotes, panels and master class presentations from recent DigiMarCon Conferences, including videos, slide decks and key takeaways, available on demand so you can watch what you want, when you want.

The Largest Digital Marketing, Media & Advertising Community

Attendees of DigiMarcon Conferences gain membership to an exclusive global Digital Marketing, Media and Advertising Community of over 500,000 worldwide subscribers to our award-winning digital marketing blog and over 100,000 members to the International Association of Digital Marketing Professionals (visit https://iadmp.org). This global community comprises of innovators, senior marketers and branders, entrepreneurs, digital executives and professionals, web & mobile strategists, designers and web project managers, business leaders, business developers, agency executives and their teams and anyone else who operates in the digital community who leverage digital, mobile, and social media marketing. We provide updates to the latest whitepapers and industry reports to keep you updated on trends, innovation and best practice digital marketing.

Safe, Clean & Hygienic Event Environment

The events industry has forever changed in a world affected by COVID-19. The health and safety of our guests, staff and community is our highest priority and paramount. The team at DigiMarCon is dedicated to ensuring a great experience at our in-person events, and that includes providing a safe, clean and hygienic environment for our delegates. Some of the key areas we have implemented safe and hygienic measures include;

Limiting Venue Capacities to allow for Social Distancing
Health and Safety Protocols
Safe Food and Beverages and Food-handling
Sanitation Stations with Hand Sanitizer and Wet Wipes Dispensers
Sanitation and Disinfection of Common and High-Traffic Areas
Physical Distancing Measures Between Attendees
Social Distancing Room and Seating Configurations
Non-Contact Thermal Temperature Scanning

Hybrid Events: Attend In-Person or Online

DigiMarCon has always been industry leaders of the Hybrid Event experience for years (a hybrid event combines a "live" in-person event with a "virtual" online component), no one needs to miss out on attending our events. Each DigiMarCon Conference can be attended in-person (with a Main Conference, All Access or VIP Pass) or online (with a Virtual Pass) giving attendees a choice for the experience they want to have. Attending virtually by viewing a Live Stream or On Demand enables participation by people who might be unable to attend physically due to travel or time zone constraints or through a wish to reduce the carbon footprint of the event. If you would like to meet the speakers, network with fellow marketing professionals at refreshment breaks, luncheons and evening receptions, check out the latest Internet, Mobile, AdTech, MarTech and SaaS technologies providers exhibiting then it is highly recommended to attend DigiMarCon in-person. As the largest Digital Marketing, Media and Advertising Conference series with events in 33 international cities worldwide, across 13 countries, there is bound to be a DigiMarCon Event near you to attend in-person if you can.

High-Profile Audience From Leading Brands

DigiMarCon Conference Series is the annual gathering of the most powerful brands and senior agency executives in your region. The Sharpest Minds And The Most Influential Decision Makers - Together for Two Days.

Who Attends Our Conferences
Brands • Agencies • Solution & Service Providers • Media Owners • Publishers • Entrepreneurs • Start-Ups • Investors • Government • Corporates • Institutes of Higher Learning